Advertisement Research

I have chosen this advertisement as I feel it highlights the typical codes and conventions of promotional adverts for an upcoming single. There are several features to this advertisement that stand out and make it easily identifiable. The colors used play a very important role within capturing the audiences eye. They have used bold and vibrant colors to capture the consumers eye. The use of the black background makes the main artist 'Tinchy Stryder' become the main focus of the advert/Poster. They have included promotional phrases to emphasize the release of the single/ terms such as 'Pre order now' and 'Txt Tinch to 78789'. The advert is color co-ordinated, this highlights a sense of organization and order. The matching of the clothing and accessories to the main color scheme creates an successful advert.